Doctor of Economics, Professor

 

CV

E-mail: lm_1980@ukr.net

Google scholar: https://scholar.google.com.ua/citations?hl=ru&user=Kv6Owh0AAAAJ

ORCID: https://orcid.org/0000-0002-6321-5178

Researcher ID: T-9083- 2018

Scopus ID:  57203537272

 

Compliance with license conditions – (11 points) 1,3,4,5,6,7,8,9,12,14,19

 

Date and place of birth – March 17, 1980, Buryn, Sumy region, Ukraine.

Education: 1997-2002 – training at the Ukrainian Academy of Banking, specialty “Finance”, qualification of economist in finance.

2002 – worked as the chief economist of the budget department of the Burin financial management.

Total length of service – 17 years, incl. scientific and pedagogical – 17 years.

The main stages of pedagogical activity in higher educational establishments of the III-IV accreditation level:

06.11.2002 – 03.01.2006 – assistant of the chair of statistics, analysis of economic activity and marketing of SNAU;

2002 – 2006 – postgraduate studies, specialty 08.06.01 – economics, organization and management of enterprises;

01/03/2006 – 01/09/2008 – Senior Lecturer at the Department of Statistics,  Analysis and Marketing of SNAU;

2008 – 01. 09. 2017 – Associate Professor of Statistics, Analysis and Marketing Department of SNAU;

from September 1, 2017 – Associate Professor, head of Department of Statistics,  Analysis and Marketing of SNAU;

since November 2018 – Doctor of Economics, Associate Professor, Head of Department  Statistics, Business Analysis and Marketing of SNAU;

since September 1, 2019 Head of Department  Marketing and Logistics of SNAU.

On 26.04.2018 she defended her doctoral dissertation in the specialty “Economics and enterprise management” at a meeting of the specialized scientific council D 64.832.02 National Technical University of Agriculture at the Petro Vasylenko  Kharkiv.

05.07.2018 has been awarded the scientific degree of Doctor of Economic Sciences.

Professor of the Department of Statistics, Analysis   and Marketing,  2019.

 

The main courses are:  «Analysis of business activity», «Marketing communications», «Methodology of applied researches in marketing».

Areas of scientific research – research of agricultural markets of the region and Ukraine, marketing of the agricultural market, mechanisms of effective functioning of agricultural enterprises in the agrarian market.

Аuthor of more than 180 scientific works (10 monographs; 7 textbooks; 55 articles in professional journals; 8 articles in the Scopus database, Web of Science; 5 articles in international journals; more than 100 theses – in materials of international and Ukrainian scientific practical conferences, 4 reports on research) and 34 scientific and methodological recommendations for the last 5 years.

International Internship: training course «Marketing and Management» in the Academy of Management and Administration in Opole (Poland). The content of the training was: «International Economic Relations and European Integration. European Experience of Management   and Marketing in the Context of the European  Integration».  The total training period іs three months: from 1st of December 2018 to 1st of March 2019.  Total – 150 hours.

Participated in the certification of researchers as an official opponent for the thesis defense.

  1. Official opponent: Stasenko O.M. «Economic mechanism of increasing the efficiency of grain production in agricultural enterprises», October 29, 2013. Kharkiv National Agrarian University. V.V. Dokuchaev.
  2. Official opponent: Kazakova I.V. «Efficiency of resource-saving technologies of grain production in agricultural enterprises», June 3, 2014, Kharkiv National Agrarian University. V.V. Dokuchaev.
  3. Official opponent: Karamushka O.M. «Economic Development of Seed Enterprises for Grain Cereal Production». March 22, 2016 Dnipropetrovsk State Agrarian and Economic University
  4. Official opponent: GRIDIN, A. V. «innovative development of agricultural enterprises-producers of grain» (“1” of November 2019, Sumy National Agrarian University)
  5. Official opponent: March 24, 2021 defense of the dissertation for the degree of Doctor of Economics Girzheva Olga Nikolaevna on “Innovative marketing and commercial technologies for marketing products of agricultural enterprises: theory, methodology, practice” in specialty 08.00.04 – economics and business management (by type of economic activity) at a meeting of the specialized academic council D 55.859.01 at Sumy National Agrarian University
  6. Official opponent: for the degree of Ph.D. Korobets Olena Mykhailivna “Organizational and economic principles of environmental risk management of the enterprise”, at the meeting of the specialized scientific council D 55.051.01 at Sumy State University., 2021, 28.04.2021
  7. Official opponent: Lesyuk Alyona Stanislavovna on “Comprehensive analysis of financial condition and forecasting the probability of bankruptcy of agricultural enterprises”, submitted for the degree of Doctor of Philosophy in the field of knowledge 05 “Social and Behavioral Sciences” in 051 “Economics”, June 23, 2021. , Poltava.

Member of the specialized dissertation defense council at SNAU.

She is the head of preparation of students for marketing olympiads, the head of scientific works of students of specialty “Marketing”, “Economics”

  1. Management of the student scientific group “Analysis of business activity of the enterprise”.
  2. Preparation of the student for participation in the 2nd round of the All-Ukrainian competition of student scientific works in the specialty “Economics of agriculture and agroindustrial complex” April 5-6, 2018 in Kamianets-Podilskyi (prize-winner, diploma of the 2nd degree).
  3. Preparation of the student for participation in the 2nd round of the Agrarian Marketing Olympiad May 22-24, 2018.
  4. Preparation of the student for participation in the 2nd round of the All-Ukrainian competition of student scientific works in the specialty “Economics of agriculture and agroindustrial complex” April 11-12, 2019   (prize-winner, diploma of the 2nd degree) Baida S.V.
  5. Preparation of the student for participation in the 2nd round of the Marketing Olympiad in Odessa 4-5 April 2019 (Shapoval V.V) (diploma, 3rd place)
  6. Preparation of the student for participation in the 2nd round of the Agrarian Marketing Olympiad, May 22-24, 2019 (S.M Shulepova) (diploma, 3rd place).
  7. Preparing a student to participate in the 2nd round of the All-Ukrainian competition of student research papers in the specialty “Economics of Agriculture and AIC” April 21 – 23, 2021 Sumy (winner, diploma of the 1st degree) (Verbytsky KV)

Manuals, monographs.

  1. Makarenko N.O, Lyshenko M.O. Marketing in small business. Theoretical foundations: teach. – method. manual. – PE “Burynskaya Rayon Printing House”, 2018. 104 p.
  2. Zhmaylova O.G, Strochenko N.I, Lyshenko M.O, Zhmaylov V.M. Financial Analysis. Sumy National Agrarian University. Sumy. SNAU, 2019. 292 p.
  3. Makarenko N.O, Lyshenko M.O. Logistics. Theoretical foundations: teach. – method. tool. Buryn: PE “Buryn District Printing House”, 2019. 144 p.
  4. N.O Makarenko, M.O. Lуshenko. Marketing pricing. Theoretical foundations: teach. – method. tool. Buryn: PE “Buryn District Printing House”, 2020. 124 p.
  5. Lyshenko M.O. Efficiency of functioning of agricultural enterprises in the grain market: scientific bases, state, prospects. Monograph. – Buryn: PE “Buryn District Printing House”, 2018. 324 p.
  6. Lyshenko M. Innovative mechanism for improving organization of management by marketing assortment in the enterprise. Innovative tools for socio-economic systems’ development. Series of monographs Faculty of Architecture, Civil Engineering and Applied Arts. Katowice School of Technology. Monograph 25. 2019. С.127-135.
  7. Lуshenko MO, Makarenko NO Development of innovation and marketing measures to improve the management of the range and range of products. COMPLETE NUTRITION: trends in energy efficient production, storage and marketing: a collective monograph / ed. prof. VV Yevlash, prof. VO Potapova, prof. NL Savitskaya, Assoc. L. F. Tovma. – H.: NANGU, 2020. – 663 p.
  8. Lуshenko MO Marketing management of product distribution policy of a commercial enterprise. Development of competitiveness management systems of agricultural enterprises: monograph / ed. Mandic. – Kharkiv: Stylish Printing House Publishing House, 2020. P. 116-154.
  9. Mushtai VA, Lуshenko MO Consumer behavior: Textbook. way. Buryn: PE “Buryn District Printing House”, 2020. 240 p. (Minutes of the Council of Ministers №15 of 30.06.2020,) (10.0 printed sheets).
  10. Mushtai VA, Lуshenko MO Marketing researches. Tutorial. Sumy National Agrarian University. Sumy: SNAU, 2021. 231 p.
  11. Lуshenko MO, Zhmaylova OG Analysis of economic activity. Tutorial. Sumy National Agrarian University. Sumy: SNAU, 2021. 231 p. (9.6 printed sheets).
  12. Lyshenko MO, Danko YI, Mushtai VA Methodology of scientific research and maintenance of the principles of academic integrity. Tutorial. Sumy National Agrarian University. Incl .: Lishenko MO, Danko YI, Mushtai VA Sumy: SNAU, 2022. 170 p. (10.6 printed sheets)

 

Main publications(Web of Science + Scopus)

 

1.M.O. Lyshenko, N.O. Makarenko, V.V. Makarova, V.A. Mushtay. Organizational and Economic Regulation of the Grain Market inConditions of Sustainable Development.  Journal of Environmental Management and Tourism. – SPRING 2018. – Volume IX. – Issue 1(25). – Р. 95-104.           Scopus

  1. Lyshenko M., Ustik T., Thermosa I. (2018). Transformation of methodical marketing approaches to the investigation of the problem of farming agricultural enterprises on the market of grain in globalization challenges. Baltic Journal of Economic Studies. Volume 4, Number 5, December. Р. 158-167. (Web of Science)
  2. Lyshenko M. O., Mykhailova L. I., Ustik T. V., Makhmydov H. Z., Polityakina L. I., Mykhailova О. S. (2019). Contemporary marketing concept as a component of sustainable development of the region and rural areas of Ukraine. International Journal of Ecological Economics and Statistics. Volume 40, Issue № 2. Р.81-91. (Webof Science)
  3. Viktoriya Medvid’, Tetiana Ustik, Margarita Lyshenko. Criteria Measurement and Evaluation System of Functioning Efficiency of Ukraine’s Regional Landscape. Journal of Advanced Research in Law and Economics, Volume IX, Issue 8(38), Winter 2018 С.2653-2663.https://journals.aserspublishing.eu/jarle/article/view/4119 Scopus
  4. Lyshenko M.A., Ustik T.V., Pisarenko V.V., Maslak N.G., & Koliadenko D.L. (2020). Economic and marketing aspects of the functioning of small enterprises. Financial and credit activity: problems of theory and practice, №2 (33) 2020.С. 185-193. (Web of Science)
  5. Liubov Mykhailova, Viktoriia Hrytsenko, Andrii Mykhailov, Margarita Lyshenko, Liudmyla Mohylna.  Ecological-Economic Aspects of Supply of Qualitative Honey from Ukraine to the Global Markets. International Journal of Ecological Economics and Statistics. Volume. 41, Issue No. 1; Year 2020; P. 99-108.   (Webof Science)
  6. M.O. Lyshenko, N.O. Makarenko , V. A. Mushtai , V. V. Makarova , I.I, Kharchenko. (2021). Formation of Ecological-Economic and Marketing Food Potential of Ukraine as a Component of Sustainable Development of Regions ( Формування еколого-економічного та маркетингового продовольчого потенціалу України як складова сталого розвитку регіонів). International Journal of Ecological Economics and Statistics.Volume 42, Issue № 1, 2021. Р.37- 50. (Web of Science)
  7. Y. Hryhoriv, A. Butenko, V.Necnyporenko, M. Lyshenko, T. Ustik, V. Zubko, N. Makarenko, V. Mushtai. Economic efficiency camelina growing winh nutrition optimization under conditions of precarpathians of Ukraine. Journal of Agricultural Science 2 ● XXXII ● 2021. С.232-238.(Webof Science + Scopus)

 

Articles for the last 5 years in journals and collections of scientific papers that are included in the list of professional editions of Ukraine  

  1. . Lyshenko M.А. Problems of development of the grain market of Ukraine /International periodic scientific journal «Scientific World Journal», Issue №14,  Volume 1. –  Yolnat PE, Minsk, Belarus . – November  2017.- Р.113-116.
  2. Lyshenko M.А Indicators of efficient functioning of agricultural enterprises on the market of grain   / «The scientific heritage». – Budapest, Hungary. – 2017. – №18 (18). – Р.2. – Р Р. 23-26.
  3. Lyshenko M.А., Mikhailova L.I. Foreign economic prospects for grain market development/ Scientific World Journal. – Issue №15,  Volume 4. –  Yolnat PE, Minsk, Belarus . – December 2017.- Р. 47-50.
  4.  Lyshenko M.А Features of grain supply in agricultural enterprises   / «The scientific heritage». – Budapest, Hungary. – 2018. – № 20 (20). – Р.2. – Р. 12-14.
  5. Margarita A. Lyshenko, Lyubov I. Mikhailova.  Influence of foreign economic policy of the countries of world producers of agricultural products in the grain market of Ukraine . Modern engineering and innovative technologies. №2. 2017. С.141-148.
  6. Lyshenko M.А. Analysis of the financial stability of the enterprise as an element of ensuring the financial stability of the enterprise. Bulletin of Cherkasy University. Economic Sciences Series. 2018. № 2. S. 49-57.
  7. Lyshenko M.А. Marketing audit of analytical tools of functioning of domestic enterprises. WayScience, an international electronic scientific and practical journal. Dnipro, 2018. №2 (2). P.35-53.
  8. Lyshenko M.А. Audit of assortment as a direction of increase of marketing activity of the enterprise. Scientific notes of the Ostroh Academy National University. Economy series. 2018. Issue 38. P.25-30.
  9. Lyshenko M.А., Mikhailova L.I., Ustik T.V. Mechanisms for managing marketing and marketing of agricultural products in the grain market. APK economy. 2018. № 10. Pp. 40-49.
  10. Lyshenko M.А, Boyko I., Bilous V. Substantiation of effective support of the enterprise marketing strategy: assortment-quality-price [Electronic resource]. Eastern Europe: Economy, Business and Management. 2018. №5 (16). Pp. 144-152. Resource access mode: http://www.easterneurope-ebm.in.ua/16-2018-ukr
  11. Lyshenko MА. Analysis of the economic efficiency of growing vegetables in Ukraine. Market Infrastructure, Issue 27/2019. P.190-196.
  12. Lyshenko M.А., Ustik T.V. Features of marketing risk management in the enterprise as a means of improving marketing innovation policy. Kharkiv National Agrarian University. Dokuchaev №1, 2019. P. 3-12.
  13. M.А. Lyshenko, Ya. Ponomarenko. Marketing management of agricultural products as a strategic direction of marketing distribution policy [Electronic resource]. Eastern Europe: Economy, Business and Management. 2019. №2. P.169-176.
  14. Ustik T.V., Lyshenko M.А. The concept of sustainable (“green”) marketing and its impact on the sustainable development of agricultural enterprises. Bulletin of the Kharkiv National Technical University of Agriculture: Economic Sciences. Kharkiv: KhNTUSG, 2019. Vol. 200. P. 72-83.
  15. M.А. Lyshenko, V.V. Gulyayeva, O.V. Vasilchenko. The system of organization and management of marketing at the enterprise. [Electronic resource]. Eastern Europe: Economy, Business and Management. 2019. №4 (21). S. 258-265.
  16. N. Makarenko, М. Lyshenko, А. Savostyanova. Methodological bases of formation of competitive strategies of management of logistic activity of the enterprises. Bulletin of Kharkiv National Agar University named after VV Dokuchaeva. Series “Economic Sciences”, № 2, 2020.S. 78-91http://visen.knau.kharkov.ua/visn2020_2.html
  17. N. Makarenko, М. Lyshenko. Logistic approach to rational management and coordination of flow processes in agricultural enterprises. Bulletin of Kharkiv National Agar University named after VV Dokuchaeva. Series “Economic Sciences”, № 3, 2020.S. 121-131.http://visen.knau.kharkov.ua/visn20203_11.html
  18. Lуshenko M. Marketing tools of strategic alternatives of enterprise management as a component of applied research methodology in marketing. Bulletin of Kharkiv National Agar University named after VV Dokuchaeva. Economic Sciences Series, № 2, 2021.http://visen.knau.kharkov.ua/
  19. Lуshenko M., Mushtai V., Nechiporenko VV, Shumkova OV Innovative-methodical and scientific bases for evaluating the product range in the marketing management of the enterprise. Bulletin of Kharkiv National Agar University named after VV Dokuchaev. Series “Economic Sciences”, 2021. № 2, Volume 2. Pp. 269-280. https://economyandsociety.in.ua/index.php/journal/article/view/1127
  20. Yang Yang, M. Lyshenko. Theoretical and practical aspects of effective management of marketing activities of construction companies. Bulletin of VV Dokuchaev Kharkiv National Agrarian University. Series “Economic Sciences”, 2021. № 2. Volume 2. S. 166-176.https://visen.knau.kharkov.ua/visn2021t2.html
  21. Mushtai V , Lуshenko M , Makarova V. Methodological bases of scientific research of strategic directions of activity of enterprises according to the concept of relationship marketing. Economy and society. 2022. № 35. P. 273 – 279. URL:https://economyandsociety.in.ua/index.php/journal/article/view/1127