Ph.D., Associate Professor
Е-mail: lena_shumkova@ukr.net
Google scholar: https://scholar.google.com.ua/citations?user=tNoCvxwAAAAJ&hl=ru
Orcid ID: https://orcid.org/0000-0002-5971-3561
Researcher ID: https://publons.com/researcher/1994438/elena-shumkova/
Mendeley: https://www.mendeley.com/profiles/olena-shumkova2/
Scopus: https://www.scopus.com/authid/detail.uri?authorId=57815369500
Date of birth 26/03/1971
1988-1993 – Economist on accounting and finance (honors degree). Sumy Agricultural Institute (Sumy National Agrarian University), Sumy (Ukraine)
01.1994 – 12.1998 – Senior Lecturer at Department of Finance. Sumy Agricultural Institute (Sumy National Agrarian University), Ukraine
09.12.1998 – Diploma of Candidate of Science (PhD), specialty finance, money turnover and credit. Ukrainian Academy of Banking of the Ministry of Education of Ukraine, Sumy (Ukraine)
12.1998 – 04.2001 – Senior Lecturer at Department of Statistic, AEA and Marketing. Sumy National Agrarian University, Sumy (Ukraine)
20.04.2001 – Diploma of Associate Professor of Department of Statistic, AEA and Marketing. Sumy National Agrarian University, Sumy (Ukraine)
04.2001 – 2019 – Associate Professor at Department of Statistic, AEA and Marketing. Sumy National Agrarian University, Sumy (Ukraine)
2019 – Present – Associate Professor at Department of Marketing and Logistics Sumy National Agrarian University, Sumy (Ukraine)
2019-2020 – Master in Marketing (honors degree). Sumy National Agrarian University, Sumy (Ukraine)
Member of the public organization “Association of Marketers of Ukraine”
Certification training:
2020 – Course: “Media literacy for educators”. The platform of mass open online courses Prometheus.
2020 – International advanced training “The cloud storage service for the online studying on the example of the Zoom platform”. International Foundation of Educators and Scholars, Kyiv (Ukraine), Lublin (Republic of Poland)
2021 – International advanced training “Innovative forms of modern education with using Google meet and Google classroom platforms”. International Foundation of Educators and Scholars, Kyiv (Ukraine), Lublin (Republic of Poland)
2021 – Series of trainings “Lifecell Digital Academy”. Ukrainian Marketing Association and Lifecell
2022 – Course “Internet Marketing” (Campster – an interactive online learning platform).
2022 – Seminar “Academic Integrity in Higher Education: Current Challenges and Best Practices” (SNAU within the framework of the Erasmus project).
2022 – Participant of the Uni-biz bridge project on the development of cooperation between business and universities, dedicated to the development of soft-skills of the teacher.
2022 р. – International scientific and pedagogical internship “Innovative educational technologies:
European experience and its application in training in economics and management” in specialty 075 “Marketing”.
2023 – Participant of the project on the development of business and university cooperation “Uni-biz bridge” from UGEN: Adaptability and flexibility of the teacher.
2023 – International advanced training: “Non-formal Education in the Training of Masters and Doctors of Philosophy (PhD) Students in the Countries of the European Union and Ukraine” for the disciplines “International Marketing”, “Innovative Marketing”, “Commodity innovation policy”
2024 – production internship at Moloko Vitchyzny LLC, Konotop, Sumy Region
2024 – Participant of the project on the development of cooperation between business and universities “Uni-biz bridge” from UGEN: Education in conditions of uncertainty.
The main courses are: Marketing Product Policy, Commodity Innovation Policy, Marketing Services, International Marketing, Innovative marketing.
Areas of scientific research: Marketing analysis of enterprises and development of competitive advantages
Scientific developments:
“Organizational and economic support for the development of the agro-food market” (state registration number 0116U002755, implementation period 2016-2020), “Managing the competitiveness of enterprises on the basis of innovative marketing” (state registration number 0119U100250, implementation period 2019-2021 .), “Marketing support for the market of agro-food products in conditions of sustainable development” (implementation period 2021-2024)
